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United Way of the Greater Triangle Showcases Local Social Entrepreneurs

More than $14K raised in 15 minutes by luncheon audience to support ideas.

Morrisville, NC  – United Way of the Greater Triangle (UWGT) hosted its first Idea Generation/Next event, designed to showcase innovative ideas from area women and people of color, currently underrepresented in the entrepreneurial sector. Five entrepreneurs pitched their ideas to a crowd of 175 people; then audience members were able to bid on their favorite ideas.

The entrepreneurs featured were:

Nate Myers and his multimedia workforce development program for teens, The Malkuta Project garnered the most money in the rapid, 15-minute fundraising push. He won an additional $5,000 award from United Way, along with two months’ free use of working space at the American Underground. Other entrepreneurs’ secured from $1,300 to $3,300 in funding from audience members.

The event is part of United Way’s Innovate United TM initiative that supports breakthrough ideas and innovative idea-generators modeled by the entrepreneurial sector to help solve social issues in the Triangle.

Keynote speaker, Sterling Freeman, eloquently summed up the importance of social entrepreneurial thinking to our community. “Social entrepreneurs can create sustainable and scalable businesses that both generate profits and address systemic social challenges. That is, social entrepreneurs in an intentional way give purpose to profits. They are innovators in hope.”

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About United Way of the Greater Triangle (UWGT) United Way actively mobilizes the caring power of communities to build resources, focus investments, and foster partnerships to improve lives and inspire generations of achievement in four North Carolina counties, Durham, Johnston, Orange, and Wake. A two-generational focus on families and children in low income households uses a collaborative approach to dramatically change the course of their futures. Learn more at

2400 Perimeter Park Drive, Suite 150 | Morrisville, North Carolina 27560 | 919.460.8687